The challenge
They turn passionate people into classroom leaders who reflect their communities. The trainings, meetups and support were changing careers, and people outside the program needed to see it.
What we did
- Video
- Social
- Storytelling
The thinking
Let the teachers do the talking. Their training programs, meetups and support stories carry the mission better than any tagline could.
The result
102+
assets from one shoot day
More than three months of content showing how they’re reshaping what it means to be a teacher.
